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Victoria business responds to downtown attack with mental health initiative

Bespoke Blossoms created a charity calendar following an attack with a field hockey stick
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Neil Cooke-Dallin, from Victoria-based band Astrocolor, participated in the B次元官网网址淏looms for BenefitB次元官网网址 calendar. (File contributed/ Tristen Williams)

A local Victoria business has taken a vicious attack and turned it into something positive.

In May, a staff member from Bespoke Blossoms was one of the five individuals attacked by a man with a field hockey stick in the downtown core. The attacker had been going through a mental health crisis during this time.

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B次元官网网址淲e sat down and had a conversation in the emergency room that night,B次元官网网址 said Annise Lorel, owner of Bespoke Blossoms. B次元官网网址淲e knew that while it was terrible for us, that the experience the individual was going through in that psychosis, to not have support or resources, was much worse.B次元官网网址

So, the floral businesses decided to fundraise for Island Community Mental Health.

They reached out to community members and asked them to be part of a calendar project called B次元官网网址淏looms for Benefit.B次元官网网址

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Victoria locals were embellished with colourful floral displays, and photographed by local photographer Tristen Williams. Below each photo, each person shared a small statement about their own experiences with mental health.

B次元官网网址淢ental health affects everyone from models, to moms to business people,B次元官网网址 Lorel said. B次元官网网址淚tB次元官网网址檚 on everyoneB次元官网网址檚 minds and needs to be discussed and destigmatized.B次元官网网址

Because mental health affects everyone and in different ways, Lorel said that within the project they tried to choose individuals who represented a wide spectrum of people.

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Some of the models include Tom and Perry LaFortune, master totem carvers who have been working outside the Royal BC Museum, Victoria Coun. Jeremy Loveday, and band members from The New Pornographers and Astrocolor. Local authors, doctors, mental health advocates, LGBTQ2 activists, and more are also featured.

The calendar is for sale at Migration and Still Life, as well as online at

The calendar costs $20, with all proceeds going to Island Community Mental Health.

B次元官网网址淭his way the community is turning something negative into something positive for others,B次元官网网址 Lorel said. B次元官网网址淗opefully it can prevent that from happening for others.B次元官网网址


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nicole.crescenzi@vicnews.com





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