B次元官网网址

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Top of the food chain

Glowbal CEO Emad Yacoub is passionate, deliberate and hands-on when it comes to running his highly successful group of restaurants
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- Words Joanne Peters Photography Lia Crowe

It might come as a surprise to some to see Emad Yacoub at RileyB次元官网网址檚 Fish & Steak, rolling up his sleeves to shuck fresh oysters on a blazingly sunny weekday afternoon. HeB次元官网网址檚 scrutinizing the seafood display loaded with lobster, Dungeness crab, king crab, and more, his back to a magnificent wine wall, the cruise ships across the street from the sumptuous eatery forming a postcard-perfect backdrop.

The process of forcing open so many bivalve mollusks to reveal the delicate meat inside just isnB次元官网网址檛 the kind of repetitive task youB次元官网网址檇 expect from the co-founder, president and CEO of Glowbal Restaurant Group, one of the most successful dining companies in Vancouver, perhaps Canada, with its sights set on $100 million in revenue for 2024.

This, however, is very much how Emad runs things: literally hands-on. When heB次元官网网址檚 not sourcing out new locations for any number of brands he has brewing in his brain, heB次元官网网址檚 expertly managing cash flow, checking measurements with tradespeople, connecting with chefs about menus at the groupB次元官网网址檚 nine current establishments, mentoring staff members or stopping by guestsB次元官网网址 tables to chat. HeB次元官网网址檚 the enviable kind of guy who might routinely put in 12-hour days but never feels like heB次元官网网址檚 working.

Emad says his passion for hospitality goes back to his roots in Cairo. He remembers a group trip he went on in Egypt years ago, spending a few days on boat called a felucca, floating down the Nile, stopping to visit temples along the way. On one of the excursions, in a remote village, the tour leader knocked on the door of a humble house without any electricity and asked if they could have some mint tea. The woman of the household was thrilled, immediately ushering people in while saying, B次元官网网址渨elcome, welcome, welcome!B次元官网网址 Everyone sat down on the floor and enjoyed a cup of the hot herbal drink together.

B次元官网网址淭his is Egypt: everybody opens their houses for strangers. ThatB次元官网网址檚 hospitality. It put a smile on my face. ThatB次元官网网址檚 the passion.B次元官网网址

Emad came to Canada with his parents when he was 19 after his third year of university, where he studied accounting, the move allowing him to avoid conscription. He didnB次元官网网址檛 speak a word of English. He first lived in Toronto and landed a job at Harbour Castle Hilton as a kitchen helper; he remembers peeling and squeezing oranges for juice, determined to pick up speed day after day. He was recognized for his hard work and went on to become chef de cuisine at the renowned King Edward Hotel. Later, he was recruited by VancouverB次元官网网址檚 Joe Fortes Seafood & Chop House, where he worked for a few years before starting in on his empire.

Today, Glowbal Restaurant GroupB次元官网网址檚 portfolio consists of Glowbal (the first, which opened in 2002), Trattoria, Italian Kitchen, Black + Blue Vancouver, The Roof, Five Sails, Coast, and RileyB次元官网网址檚. Then thereB次元官网网址檚 its newest hot spot, the recently opened Black + Blue Toronto, in the heart of the cityB次元官网网址檚 financial district. ItB次元官网网址檚 early days yet, but things at the 9,000-square-foot restaurant with 2,000-square-foot patio are going phenomenally well, Emad says.

With a staff of about 1,400, Glowbal Restaurant Group makes a point of taking part in various charitable efforts; during the pandemic, for instance, it donated more than 100,000 meals through its Ten Days of Glowbal Giving program. Emad also believes in rewarding long-time, loyal leaders with B次元官网网址渁 piece of the action,B次元官网网址 making them part owners; he owns 55 per cent of the company, the rest is divided among the select others.

B次元官网网址淚 used to make four bucks an hour when I came to Canada. As long as I have money in my pocket IB次元官网网址檓 happy,B次元官网网址 he says. B次元官网网址淚 have incredibly loyal partners, bartenders, cooks, junior managersB次元官网网址 We all get along so, so well. We donB次元官网网址檛 question each other.B次元官网网址

Emad, who has children aged 19 and 17 and a set of twins who are nearly three years old, has no intention of slowing down anytime soon. He was recently in Miami scouting out locations.

B次元官网网址淚 really believe we would love to open in the States,B次元官网网址 he says. B次元官网网址淲e have the secret sauce. We know how to run on a very slim margin, and everything is more expensive in Canada. A good Canadian restaurant group would do extremely well there. IB次元官网网址檓 going to Tokyo for five daysB次元官网网址攊t has such great food and great restaurants. Maybe IB次元官网网址檒l find a couple people to recruit. IB次元官网网址檓 always looking.

B次元官网网址淭he goal of the company has always been: Can we do it better every day?B次元官网网址 he says. B次元官网网址淏etter quality food, better quality serviceB次元官网网址e work harder to make it better. I love the operation of plansB次元官网网址攈ow to design a restaurant, negotiate a lease, look at whether ideas will work or not, buildoutsB次元官网网址tB次元官网网址檚 never been about the money. If it would have been about the money, I would stay with a single concept and open it other places every day. I have three or four deals I was just negotiating today. And I love being on the floor. I love everything about it.B次元官网网址

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