Words by Joe Leary Photography by Alfonso Arnold

The air of distinction that embodies the Rolls-Royce brand is simply unmatched in the automotive world. And to take the wheel of the new Rolls-Royce Ghost is to embark on an unparalleled driving experience.

This became apparent last July when Rolls-Royce Motor Cars Vancouver hosted the official unveiling of the new Ghost in Vancouver.

Ghost is the most technologically advanced and the most successful Rolls-Royce model thus far in the companyB次元官网网址檚 storied 116-year history.

B次元官网网址淩olls-Royce is the absolute pinnacle of automobiles,B次元官网网址� says Aly Jiwani, vice president of regional operations at OpenRoad Auto Group.

Purchasing this vehicle is not merely like buying a carB次元官网网址攖hese are unique pieces, he adds: B次元官网网址淭hey are commissioned. When our customers purchase one of these vehicles they get it exactly as they want it. ItB次元官网网址檚 a piece of art, for sure.B次元官网网址�

The new Ghost reflects the Rolls-Royce catchphrase B次元官网网址減ost-opulenceB次元官网网址� in its design philosophy. This means all the latest technology features are included, but they are presented in a more subtle and less opulent wayB次元官网网址� a nod to a pandemic-inspired B次元官网网址減ost-opulentB次元官网网址� era.

The Ghost is an all-wheel-drive and all-wheel-steering masterpiece. It is equipped with a 6.75-litre, twin-turbo V12 engine, offering the driver 563 hp. Ghost glides effortlessly with the worldB次元官网网址檚 first Planar Suspension system that significantly increases its seamless agility.

B次元官网网址淚 was in awe and stunned when I first set eyes on the new Ghost,B次元官网网址� Jiwani says of this latest rendition.B次元官网网址淭he car just speaks for itselfB次元官网网址攁nd is so beautiful.B次元官网网址�

For the magnificent new Ghost, the collective of design, engineering and craftsmanship all come together in perfect harmony. The team sets new standards in customer-centricity as it looks to the future and the next generation of clients.

ItB次元官网网址檚 a truly unique automobile: B次元官网网址淭here is no base model,B次元官网网址� adds Jiwani.

B次元官网网址淥ur pinnacle is our Phantom; thatB次元官网网址檚 our flagship. But everything from [models] Cullinan, Ghost, Dawn and WraithB次元官网网址攖hey are all top-of-the-line cars and all unique. All five Rolls-Royce models are spectacular.B次元官网网址�

Poet John Keats once prophesied, B次元官网网址淎 thing of beauty is a joy forever.B次元官网网址�

Rolls-Royce serves as testament to that statement.

Story courtesy of , a Black Press Media publication
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