Grammy producers avoided the Zoom awkwardness of other pandemic-era awards shows and gave music-starved fans performances by the industryB次元官网网址檚 biggest stars. And viewers still stayed away.

CBSB次元官网网址� Grammys telecast reached 9.2 million B次元官网网址� television and streaming B次元官网网址� viewers Sunday, the lowest number on record and a precipitous 51% drop from last year, the Nielsen company said.

That followed the Golden GlobesB次元官网网址� 63% decline in ratings a few weeks ago and record low ratings for the Emmy Awards last fall.

ThatB次元官网网址檚 enough for television executives to worry about whether this is just pandemic-related or if they can no longer depend on these traditional attention-getting events. The Oscars, coming up next month on ABC, has often been the yearB次元官网网址檚 most-watched television event after the Super Bowl.

There are multiple factors, including the decline of broadcast TV in general and the fragmentation of entertainment: There are fewer movies, TV shows and songs that pull society together. Social media also allows fans to catch highlights of an awards show later instead of watching the full event, which for SundayB次元官网网址檚 Grammys lasted nearly four hours.

For the Grammys, the ratings decline came despite the general view that it was a well-produced event.

CBS won the week, averaging 4.9 million viewers in prime time. NBC had 4 million, ABC had 3.4 million, Fox had 2.6 million, Univision had 1.4 million, Ion Television had 1.2 million and Telemundo had 1 million.

Fox B次元官网网址 Channel led the cable networks, averaging 2.45 million viewers in prime time. MSNBC had 1.84 million, CNN had 1.29 million, HGTV had 1.15 million and ESPN had 1.06 million.

ABCB次元官网网址檚 B次元官网网址淲orld B次元官网网址 TonightB次元官网网址� won the evening news ratings race, averaging 8.9 million viewers. NBCB次元官网网址檚 B次元官网网址淣ightly B次元官网网址B次元官网网址� had 7.3 million and the B次元官网网址淐BS Evening B次元官网网址B次元官网网址� had 5.3 million.

For the week of March 8-14, the top 20 programs, their networks and viewerships:

1. B次元官网网址淣CIS,B次元官网网址� CBS, 9.78 million.

2. B次元官网网址淕rammy Awards,B次元官网网址� CBS, 9.23 million.

3. B次元官网网址�60 Minutes,B次元官网网址� CBS, 8.14 million.

4. B次元官网网址淔BI,B次元官网网址� CBS, 7.66 million.

5. B次元官网网址淐hicago Med,B次元官网网址� NBC, 7.571 million.

6. B次元官网网址淭he VoiceB次元官网网址� (Monday), NBC, 7.57 million.

7. B次元官网网址淐hicago Fire,B次元官网网址� NBC, 7.04 million.

8. B次元官网网址淭he VoiceB次元官网网址� (Tuesday), NBC, 6.89 million.

9. B次元官网网址淵oung Sheldon,B次元官网网址� CBS, 6.49 million.

10. B次元官网网址淧resident BidenB次元官网网址檚 Address to Nation,B次元官网网址� ABC, 6.34 million.

11. B次元官网网址�911,B次元官网网址� Fox, 6.28 million.

12. B次元官网网址淔BI: Most Wanted,B次元官网网址� CBS, 6.15 million.

13. B次元官网网址淐hicago PD,B次元官网网址� NBC, 5.89 million.

14. B次元官网网址淧resident BidenB次元官网网址檚 Address to Nation,B次元官网网址� CBS, 5.83 million.

15. B次元官网网址淭he Masked Singer,B次元官网网址� Fox, 5.66 million.

16. B次元官网网址淭he Neighborhood,B次元官网网址� CBS, 5.62 million.

17. B次元官网网址淎merican Idol,B次元官网网址� ABC, 5.5 million.

18. B次元官网网址淪tation 19,B次元官网网址� ABC, 5.41 million.

19. B次元官网网址�911: Lone Star,B次元官网网址� Fox, 5.36 million.

20. B次元官网网址淏ob Hearts Abishola,B次元官网网址� CBS, 5.21 million.