Ten years ago, Chris Burdge founded a digital marketing firm and was looking for ways to improve his business.
He was a member of a networking group with people from different industries that would meet once a month. Each month, one of the members would present a challenge they were facing in their business and the group would work together for a solution.
ThatB次元官网网址檚 what sparked the idea for SOHO Summit, a one-day conference for small business owners who are looking for a hands-on way to learn and workshop.
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B次元官网网址淚tB次元官网网址檚 not your typical conference,B次元官网网址 Burdge said. He founded the SOHO Summit four years ago and will be putting it on again on Oct. 10 at Elements Casino.
SOHO stands for Small Office Home Office, meaning itB次元官网网址檚 for companies of about one to 50 employees. Those that attend the conference participate in a full day of workshops, panel discussions and round-table discussions and listen to 21 speakers from various businesses in the area.
Participants can also book one-on-one sessions with expert advisors such as an accountant or lawyer and ask any questions they have.
B次元官网网址淲e try to make it as practical as possible so that when people attend the conference, they can get answers to questions and implement what theyB次元官网网址檝e learned right away,B次元官网网址 Burdge said.
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One challenge in particular that Burdge said businesses are facing is how to recruit and retain millennials in todayB次元官网网址檚 job market. To address it, the SOHO Summit will feature a new panel on millennials.
Another session, and the closing keynote, from Marc Stoiber of Marc Stoiber Enterprises will focus on how businesses can B次元官网网址渆lectrifyB次元官网网址 their brand in less than 30 minutes.
B次元官网网址淗e works with people in the room,B次元官网网址 Burdge said. B次元官网网址淚tB次元官网网址檚 amazing how he can draw ideas out of people and get the essence of what their brand is.B次元官网网址
The SOHO Summit takes place from 8 a.m. to 5:30 p.m. on Oct. 10 at Elements Casino in View Royal. Registration is still open and can be completed at .
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