It took a while, but finally B次元官网网址� and with the carefully curated help of Oprah, Big Bird and Goldman Sachs B次元官网网址� Apple has at last unveiled a new streaming TV service, its own branded credit card and a news subscription product.

The moves have been largely expected and so far donB次元官网网址檛 appear to drastically alter the competitive landscape the way Apple has done with previous products such as the iPhone and the iPad.

Still, the announcements represent an important step for the company as it seeks to diversify how it makes money amid declining sales of the iPhone, even if by themselves they are unlikely to turn AppleB次元官网网址檚 big ship either way. But itB次元官网网址檚 a way to keep fans sticking with Apple even when they arenB次元官网网址檛 buying a new iPhone every year.

MondayB次元官网网址檚 announcements lacked some key details, such as pricing of the TV service. HereB次元官网网址檚 a rundown on what Apple unveiled B次元官网网址� whatB次元官网网址檚 good, whatB次元官网网址檚 not so good and what we still donB次元官网网址檛 know.

APPLE TV PLUS

The good: Oprah, Jason Momoa, Big Bird, Steven Spielberg and a host of other stars have lent themselves to original Apple shows that range from documentaries to science fiction, drama and preschool television programming. The focus on B次元官网网址渜uality storytellingB次元官网网址� is consistent with AppleB次元官网网址檚 image and analysts say is likely to produce some hit shows.

The bad: Even so, B次元官网网址渋t will lack the full range and diversity of content available through Netflix, Amazon and others, and that is set to limit its appeal,B次元官网网址� said Martin Garner, an analyst at CCS Insight. Apple also joins a crowded market and itB次元官网网址檚 not clear how many more monthly subscriptions people have the money and the bandwidth for.

The unknown: Apple hasnB次元官网网址檛 said how much itB次元官网网址檚 going to cost.

APPLE NEWS PLUS

The good: The price, $10 per month, looks like a good deal compared to separate subscriptions for newspapers and magazines (Apple will include more than 300 of the latter, including The New Yorker and Sports Illustrated). Apple is touting B次元官网网址渞ichly designed articlesB次元官网网址� that let people read publications tailored to Apple devices in all their glory. Apple has also included privacy protections, and says it will collect data about what people read in a way that it wonB次元官网网址檛 know who read what B次元官网网址� just how much total time is spent on different articles.

The bad: While The Los Angeles Times and the Wall Street Journal have signed on, other big-name news publishers, such as The New York Times, have not. Nor have, in fact, most other major U.S. newspapers.

The unknown: ItB次元官网网址檚 not entirely clear how much news youB次元官网网址檙e getting for your money. The Journal, famous for its business and industry coverage and commanding nearly $40 a month, will make B次元官网网址渟pecially curatedB次元官网网址� general-interest news available for Apple customers, for example. Other stories will still be there B次元官网网址� but Apple says users will have to search for the articles themselves.

APPLE CARD

The good: Security and privacy, two areas Apple prides itself on, are a clear focus. The physical version of the card has no numbers, and the digital version lives in your Apple Wallet on your phone, where itB次元官网网址檚 protected by Face ID or Touch ID so even if someone steals your phone they wonB次元官网网址檛 be able to use the card to buy things. Apple says it wonB次元官网网址檛 get information on what you buy with the card or where or for how much. There are no late fees.

The bad: The rewards (2 per cent cash back for all purchases using the digital version of the card, 1 per cent using the physical version and 3 per cent cash back at Apple stores) are nothing to write home about. The card is meant for Apple users, so if you arenB次元官网网址檛, itB次元官网网址檚 probably not for you.

The unknown: What sort of credit score you need to get approved, as well as exact interest rates.

READ MORE:

APPLE ARCADE

The good: AppleB次元官网网址檚 new game subscription service, which will launch this fall, will be free of ads and in-app purchases, which can quickly add up and have become common in mobile games. Apple promises more than 100 games, and they will be exclusive to the service, so there will be plenty of fresh adventures.

The bad: The service will only be available on Apple devices, including iPhones, iPads, Macs and Apple TVs. That could be frustrating for those who donB次元官网网址檛 own Apple products.

Unknown: Apple said all games would be available with one subscription, but did not say how much it would cost or when exactly the service will launch. It has partnered with a few well-known game creators, including Hironobu Sakaguchi of B次元官网网址淔inal FantasyB次元官网网址� fame, but itB次元官网网址檚 unclear how well all the new games will work or how fun theyB次元官网网址檒l be to play.

___

AP Technology Writer Rachel Lerman contributed to this story.

Barbara Ortutay, The Associated Press

Like us on and follow us on .