A small crowd gathered on Government Street on the morning of Nov. 7 to celebrate the groundbreaking of a new Volvo dealership.

Set to open in 2026, the $20-million project will relocate the existing dealership on Yates and Cook to 2512 Government St., establishing it as Vancouver Island's only Swedish car dealership of its kind.

Developer and COO of the car dealership chain GAIN Group Peter Trzewik, who spearheaded the project, believes VolvoB次元官网网址檚 growth in the Greater Victoria area and beyond will continue in the years to come. 

B次元官网网址淲hen I came to Victoria in 1996, Volvo was one of the strongest luxury leaders in the city,B次元官网网址� said Trzewik. B次元官网网址淚 do believe that the Volvo brandB次元官网网址� fits what we are in Victoria, probably more than most other places in Canada.B次元官网网址�

Trzewik explained that the relocation was necessary because the Yates site was bought by a property developer, who couldnB次元官网网址檛 guarantee the dealership could stay there during construction.

Confident in their investment, Trzewik and his team believe Volvo is poised to compete with the worldB次元官网网址檚 leading premium and luxury car brands in Canada.

B次元官网网址淏y the time we're [established] here, Volvo will be very close to BMW and Audi in volumes and in business,B次元官网网址� he said. 

Trzewik noted that the dealership currently sells up to 200 cars annually, with expectations to double that figure once the new location is fully operational.

B次元官网网址淚 think we will sell somewhere in the range of 350 cars per year, which puts it [us] on par with Audi and BMW.B次元官网网址�

Echoing a similar enthusiasm, Matt Girgis, managing director at Volvo Car Canada, attended the event and expressed optimism about the brand's growth in the capital city and beyond.

B次元官网网址淒riving around here and seeing the market, you really get a feel around the premium-ness and the ability for us to do well here,B次元官网网址� he said. B次元官网网址淲e're thrilled to have this team bring this mission to life in this beautiful new facility that we're about to have.B次元官网网址�

Constantly adjusting to an ever-changing market, GirgisB次元官网网址� and TrzewikB次元官网网址檚 teams are working together to bring in their future fleet of fuel combustion engines, hybrid, and electric cars. 

B次元官网网址淚'm happy to say that here in Victoria, it's our market in Canada that sells the (largest) amount of electrified vehicles,B次元官网网址� said Girgis. B次元官网网址淭hat's really a testament to how much our brand and our products are resonating with the consumers here, especially with the growth that we're seeing Victoria up 20 per cent, year over year.B次元官网网址�