It hardly mattered that B次元官网网址淔ive Nights at FreddyB次元官网网址檚B次元官网网址 was released simultaneously in theaters and on streaming this weekend. Fans flocked to movie theaters across the country to see the scary video game adaptation on the big screen, which made $78 million to top the North American box office, according to studio estimates Sunday.
Universal Pictures bet on a day-and-date release on the weekend before Halloween, sending it to 3,675 theaters in the U.S. and Canada, while also making it available for Peacock subscribers, the subscription streaming service owned by NBCUniversal. The movie also opened in 64 markets internationally, where itB次元官网网址檚 expected to gross $52.6 million, giving the film a $130.6 million global launch B次元官网网址 the biggest of any horror released this year.
B次元官网网址淚t was an extraordinary debut,B次元官网网址 said Jim Orr, the president of domestic distribution for Universal, who praised Blumhouse, the filmmakers and the studioB次元官网网址檚 marketing department for the targeted campaign.
B次元官网网址淥ur marketing department continues to be one of the great superpowers we have at Universal,B次元官网网址 he said.
Blumhouse, the company behind B次元官网网址淧aranormal Activity,B次元官网网址 B次元官网网址淕et OutB次元官网网址 and recent horror hits like B次元官网网址淢3GANB次元官网网址 and B次元官网网址淭he Black Phone,B次元官网网址 produced B次元官网网址淔ive Nights at FreddyB次元官网网址檚,B次元官网网址 which was directed by Emma Tammi and stars Josh Hutcherson, Mary Stuart Masterson and Matthew Lillard. The popular video game series, in which a security guard has to fend off murderous animatronic characters at a run down family pizza restaurant, Freddy FazbearB次元官网网址檚 Pizza, was created by Scott Cawthon and first released in 2014.
While the gameB次元官网网址檚 fanbase was strong, and passionate, the movie took many years to make. Producer Jason Blum said in an interview with IGN earlier this year that he was made fun of for pursuing an adaptation.
B次元官网网址淓veryone said we could never get the movie done, including, by the way, internally in my company,B次元官网网址 Blum said. They made the film with a reported $20 million production budget.
And it paid off: B次元官网网址淔ive Nights at FreddyB次元官网网址檚B次元官网网址 is his companyB次元官网网址檚 biggest opening of all time, surpassing B次元官网网址淗alloweenB次元官网网址檚B次元官网网址 domestic and global debut. ItB次元官网网址檚 also BlumhouseB次元官网网址檚 19th No. 1 debut, which Orr noted is an B次元官网网址渁mazing accomplishment.B次元官网网址
The opening weekend audience was predominately male (58%) and overwhelmingly young, with an estimated 80% under the age of 25 and 38% between the ages of 13 and 17.
While the numbers arenB次元官网网址檛 surprising for anyone who knows the gameB次元官网网址檚 audience, it is still notable for a generation not known for making theatrical moviegoing a priority.
B次元官网网址淚tB次元官网网址檚 great to get that kind of audience in theaters,B次元官网网址 Orr said.
Audiences gave the film an A- CinemaScore, which could be promising for future weekends too.
B次元官网网址淚tB次元官网网址檚 a very young demographic,B次元官网网址 said Paul Dergarabedian, the senior media analyst for Comscore. B次元官网网址淚t wonB次元官网网址檛 be lost on any of the other studios or video game manufacturers. This door has been kicked wide open.B次元官网网址
ItB次元官网网址檚 also notable that so many chose theaters even though it was also available to watch at home.
B次元官网网址淚n some cases streaming can be additive and complimentary to theatrical,B次元官网网址 Dergarabedian said. B次元官网网址淐learly audiences wanted that communal experience.
B次元官网网址淔ive Nights at FreddyB次元官网网址檚B次元官网网址 did not score well with critics, however. It currently has a dismal 25% on Rotten Tomatoes. that it B次元官网网址渉as to go down as one of the poorest films in any genre this year.B次元官网网址 But like many other horror movies, it appears to be critic-proof.
In second place, B次元官网网址淭aylor Swift: The Eras TourB次元官网网址 is expected to cross $200 million in global grosses by the end of Sunday, having added $14.7 million domestically and $6.7 million internationally this weekend. The concert film, distributed by AMC Theatres, is in its third weekend in theaters where it is only playing from Thursday through Sunday, though there will be B次元官网网址渟pecial Halloween showtimesB次元官网网址 on Tuesday at a discounted price of $13.13.
Third place went to B次元官网网址淜illers of the Flower Moon,B次元官网网址 which added $9 million in its second weekend, bringing its total domestic earnings to $40.7 million, according to Paramount. With an additional $14.1 million from international showings, the filmB次元官网网址檚 global total now stands at over $88 million.
Angel StudiosB次元官网网址 B次元官网网址淎fter Death,B次元官网网址 a Christian documentary film about people who have had near death experiences, opened in fourth place to $5.1 million from 2,645 locations.
And B次元官网网址淭he Exorcist: BelieverB次元官网网址 rounded out the top five with $3.1 million in its fourth weekend, bringing its domestic earnings to just shy of $60 million.
Several of the fallB次元官网网址檚 high-profile films also launched in very limited release this weekend, including and .B次元官网网址 Both opened exclusively in New York and Los Angeles and will expand in the coming weeks.
Focus FeaturesB次元官网网址 B次元官网网址淭he Holdovers,B次元官网网址 starring Paul Giamatti as a curmudgeonly ancient history teacher at a New England prep school, debuted in six theaters where it earned an estimated $200,000.
CoppolaB次元官网网址檚 B次元官网网址淧riscilla,B次元官网网址 about Priscilla PresleyB次元官网网址檚 life with Elvis, also opened on four screens in New York and Los Angeles, where it averaged $33,035 per screen. With a cumulative gross of $132,139, the A24 release starring Cailee Spaeny and Jacob Elordi expands nationwide next weekend.
B次元官网网址淚t was an eclectic and exciting weekend for moviegoers,B次元官网网址 Dergarabedian said. B次元官网网址淚f you couldnB次元官网网址檛 find a film to your liking, youB次元官网网址檙e not looking hard enough.B次元官网网址
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Comscore. Final domestic figures will be released Monday.
1. B次元官网网址淔ive Nights at FreddyB次元官网网址檚,B次元官网网址 $78 million.
2. B次元官网网址淭aylor Swift: The Eras Tour,B次元官网网址 $14.7 million.
3. B次元官网网址淜illers of the Flower Moon,B次元官网网址 $9 million.
4. B次元官网网址淎fter Death,B次元官网网址 $5.1 million.
5. B次元官网网址淭he Exorcist: Believer,B次元官网网址 $3.1 million.
6. B次元官网网址淧aw Patrol: The Mighty Movie,B次元官网网址 $2.2 million.
7. B次元官网网址淔reelance,B次元官网网址 $2.1 million.
8. B次元官网网址淭he Nightmare Before ChristmasB次元官网网址 (re-release), $2 million.
9. B次元官网网址淪aw X,B次元官网网址 $1.7 million.
10. B次元官网网址淭he Creator,B次元官网网址 $1 million.