Seven films in, the DC Extended Universe is finally flying with some wind behind its back. The well-reviewed, relatively modestly budgeted BԪַShazam!BԪַ debuted with $53.5 million in ticket sales over the weekend, according to studio estimates Sunday, handing DC its latest critical and box-office success.
Though one of the oldest characters in DCBԪַs superhero stable, BԪַShazam!BԪַ doesnBԪַt boast the name-recognition of Batman or Superman. But by scaling back to a $100 million budget and going for the lighter, comic tone, BԪַShazam!BԪַ steadily built up its word of mouth with stellar reviews. Warner Bros. also showed the film nationwide two weeks before opening, where it made $3 million in advance screenings.
READ MORE:
BԪַShazam!BԪַ came out well ahead of the weekendBԪַs other top draw, BԪַPet Sematary.BԪַ Paramount PicturesBԪַ remake of the original 1989 Stephen King adaptation opened in a distant second with $25 million. ItBԪַs a solid start for BԪַPet Sematary,BԪַ though far from the haul that the last big-screen adaptation of KingBԪַs conjured up: BԪַItBԪַ opened with $123.4 million in 2017.
Last weekBԪַs top film, BԪַDumbo,BԪַ slid steeply in its second week. Landing in third, the Disney live-action remake dropped 60% with $18.2 million.
Pitched as BԪַBԪַBigBԪַ meets Superman,BԪַBԪַ BԪַShazam!BԪַ stars Asher Angel as Billy Batson, a teenage foster kid who transforms into an adult superhero (played by Zachary Levi).
Jeff Goldstein, distribution chief at Warner Bros., said the studio originally forecast a $40 million opening. BԪַThat was the right number for us,BԪַ Goldstein said. BԪַThatBԪַs what we needed to make money on it.BԪַ
But expectations grew based on reviews (91% fresh on Rotten Tomatoes) and audience reaction (an BԪַABԪַ Cinemascore). The PG-13-rated film attracted an especially young crowd; 45% were under 25.
The result further validated DCBԪַs pivot following the disappointments of Zack SnyderBԪַs BԪַBatman v SupermanBԪַ and David AyerBԪַs BԪַSuicide Squad.BԪַ Warner Bros. has since steered its comic book adaptions in a different direction, leaning more on stand-alone entries less predicated on the overall BԪַuniverseBԪַ and more fluctuating in tone. Following BԪַWonder WomanBԪַ and BԪַAquaman,BԪַ BԪַShazam!BԪַ makes it three in a row for DC superhero standalones.
Earlier in the week, Warner Bros. also teased the DC release BԪַJoker,BԪַ with Joaquin Phoenix, at CinemaCon. An even smaller-budgeted origin story with a similarly unique, albeit much darker, tone; it was one of the most talked-about movies at the Las Vegas event.
BԪַBԪַWonder WomanBԪַ was really the start of changing the ship,BԪַ Goldstein said. BԪַWhen you look at each of these properties, theyBԪַre all very different. Their approach is different. Their tone is different. But hereBԪַs the commonality: All good movies, all well done. I think thatBԪַs what youBԪַll see out of DC is very specific approaches for that property.BԪַ
Overseas, BԪַShazam!BԪַ grossed $102 million in 79 markets, including $30.9 million in China.
BԪַDC has really found its groove,BԪַ said Paul Dergarabedian, senior media analyst for Comscore. BԪַTheyBԪַre really breaking out each character. Shazam and the Joker could not be two more different characters within the DC Universe. But I think that diversity of content is going to serve them well.BԪַ
Dergarabedian noted the two most dominant genres in movies right now BԪַ superheroes and horror BԪַ swamped theatres over the weekend, taking up four of the top five spots at the box office. The stiff competition in similar-styled holdovers could have slightly depressed results for both BԪַShazam!BԪַ and BԪַPet Sematary.BԪַ But right now, thereBԪַs scant room on the calendar between major comic book films and horror releases.
In fourth was Jordan PeeleBԪַs horror thriller BԪַUs,BԪַ which added $13.8 million in its third week. Its cumulative global total stands at $216.6 million.
MarvelBԪַs Brie Larson-led BԪַCaptain Marvel,BԪַ which recently crossed $1 billion in worldwide ticket sales, took in $12.7 million domestically in its fifth weekend. Captain Marvel, ironically, was ShazamBԪַs original name when the character was first crafted, as a Superman knockoff, in 1939. He was relaunched in 1973 as Shazam after decades of lawsuits and the debut of MarvelBԪַs own Captain Marvel.
The weekendBԪַs other wide-release newcomer was STX EntertainmentBԪַs BԪַBest of Enemies,BԪַ starring Taraji P. Henson as a civil rights activist and Sam Rockwell as a Ku Klux Klan leader. It opened with $4.5 million.
In limited release, Claire DenisBԪַ BԪַHigh Life,BԪַ starring Robert Pattinson, opened with about $100,000 in four theatres for A24.
NeonBԪַs Aretha Franklin documentary, BԪַAmazing Grace,BԪַ debuted with $96,000 in eight locations. The film, shot over two days at the New Bethel Baptist Church in the Watts section of Los Angeles in 1972, was lost for decades in part because its director, Sydney Pollack, failed to slate the images, leaving them not synced with the audio. Before her death last August, Franklin sued several times to prevent its release.
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theatres, according to Comscore. Where available, the latest international numbers for Friday through Sunday are also included.
1. BԪַShazam!BԪַ $53.4 million ($102 million international).
2. BԪַPet Sematary,BԪַ $25 million ($17.3 million international).
3. BԪַDumbo,BԪַ $18.2 million ($39.6 million international).
4. BԪַUs,BԪַ $13.8 million ($10.3 million international).
5. BԪַCaptain Marvel,BԪַ $12.7 million ($14.1 million international).
6. BԪַThe Best of Enemies,BԪַ $4.5 million.
7. BԪַFive Feet Apart,BԪַ $3.7 million ($4.1 million international).
8. BԪַUnplanned,BԪַ $3.2 million.
9. BԪַWonder Park,BԪַ $2 million ($3.3 million international).
10. BԪַHow to Train Your Dragon: The Hidden World,BԪַ $2 million.
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theatres, according to Comscore. Where available, the latest international numbers for Friday through Sunday are also included.
1. BԪַShazam!BԪַ $102 million.
2. BԪַDumbo,BԪַ $39.6 million.
3. BԪַP Storm,BԪַ $27.5 million.
4. BԪַPet Sematary,BԪַ $17.3 million.
5. BԪַCaptain Marvel,BԪַ $14.1 million.
6. BԪַUs,BԪַ $10.3 million.
7. BԪַAndhadhun,BԪַ $7.6 million.
8. BԪַSong of Youth,BԪַ $4.5 million.
9. BԪַFive Feet Apart,BԪַ $4.1 million.
10. BԪַCloud in the Wind,BԪַ $3.4 million.
Jake Coyle, The Associated Press
Like us on and follow us on