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Thrifty Foods launches fundraiser for Vancouver Island hospitals

Sale of oranges will give power to efforts to raise much needed cas
Thrifty Foods Hospital Foundations Campaign
Thrifty Foods president Jim Dores hawkes oranges at the Admirals Walk store. One dollar from the sale of each four-pound bag of Buck Brand Naval Oranges sold will be donated to local hospital foundations until March 13.

They say an apple a day keeps the doctor away. Now, an orange a day can boast a more tangible connection to health.

Organic orange farmers Lisle and Mary Lou Babcock choked up at a fundraiser launch event at Thrifty Foods on Admirals Road Wednesday morning.

B次元官网网址淲e come from a simple background,B次元官网网址 said Lisle, who will tour 20 grocery outlets over 10 days. B次元官网网址淲e are so blessed by this event B次元官网网址 This is not something weB次元官网网址檝e ever expected to grow into.B次元官网网址

Thirteen Hospital Foundations across Vancouver Island and the Lower Mainland will benefit from their oranges purchased at Thrifty Foods.

B次元官网网址淭he awareness (of the partnership) is such a huge benefit,B次元官网网址 said Melanie McKenzie, executive director of the Victoria Hospital Foundation. B次元官网网址淲hen (Thrifty Foods) does their pumpkin campaign, they raise $30,000 for us, so our hope with this campaign would be more than that; $60,000 or more would be great. We still need heart monitors at the bedside, so this is going to do an awful lot for patient care.B次元官网网址

One dollar from the sale of each four-pound bag of Buck Brand Naval Oranges will be donated to the foundation nearest the store of purchase.

The California farming coupleB次元官网网址檚 connection to the grocery chain dates back to the mid-1990s.

At that time, Thrifty took a risk supporting the Babcocks when nobody else would, said Mary Lou. Unlike mainstream orange growers, the Babcocks product was unsprayed, unwaxed, and picked fully ripe for full flavour.

Thrifty took a chance, she said, while slicing up different varieties for sampling. B次元官网网址淭he risk (was) to invest in us, and then it may not work. It might mildew or it might mould.B次元官网网址

Instead, the product was a hit.

B次元官网网址淏uck Brand oranges is such a big brand for Thrifty Foods,B次元官网网址 said president Jim Dores. B次元官网网址淲e always want to get out in the community, and do whatB次元官网网址檚 right for the community, and it just seems like such a natural fit.B次元官网网址

 

The One Buck at a Time campaign runs until March 13. Thrifty Foods has supported hospital foundations since opening in 1977.

 

 





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