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Victoria compost stink solution snags last-second DragonsBԪַ Den deal

BinBreeze offers a solution to smelly compost
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BinBreeze co-founder Taylor McCarten pitched his product on DragonsBԪַ Den during the Dec. 3 episode and walked away with a deal from Arlene Dickinson. (Screenshot)

Victoria entrepreneur Taylor McCarten was walking out of the DragonsBԪַ Den dejected and empty-handed when, at the last second, Arlene Dickinson called him back.

McCarten had been pitching his companyBԪַs solution to smelly compost BԪַ the worldBԪַs first indoor compost powder BԪַ to the panel of business moguls (dragons) on the Canadian reality TV show.

BԪַDragons, imagine this. YouBԪַre coming home from a long day at the office counting your money, and you walk into your kitchen and you smell something disgusting,BԪַ McCarten opened his pitch with. BԪַYou follow your nose and what do you know? Once again itBԪַs your kitchen compost bin.BԪַ

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Taylor McCarten is the co-founder of BinBreeze, a compost powder that eliminates odours and fruit flies. (Courtesy of Taylor McCarten)

Designed by McCarten and his co-founder, University of Victoria PhD chemist and professor Harmen Zijlstra, the powder is made up of locally sourced Douglas fir wood waste, fossilized algae, hyper-porous minerals and organic essential oils BԪַ all designed to eliminate odour and fruit flies.

The fossilized algae is hyper-absorbent and soaks up the waxy coatings of insects with exoskeletons. When fruit flies are exposed to the algae, they lose their outer coating and are unable to fly. They then slowly dehydrate until they compost alongside the food waste.

All people have to do is shake some of the holiday, lavender or unscented powder over the top of their food waste, McCarten explained.

The product is also beneficial for the environment. The wood waste that BinBreeze uses in its powder would otherwise be part of the millions of tonnes burned in Canada every year BԪַ a practice that releases carbon dioxide into the atmosphere.

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The Dragons were immediately interested in the idea, but grew unimpressed when they determined McCartenBԪַs valuation was off. He was asking for $270,000 for 10 per cent of the company.

One by one, each Dragon backed out and McCarten was left without a deal. Then, as he was walking out the door, Dickinson called him back and offered him $270,000 for 49 per cent. McCarten accepted.

More information on BinBreeze and where it can be purchased can be found at .


 

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About the Author: Greater Victoria BԪַ Staff

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