Taylor McCarten came up with his latest idea while taking care of his parentsB次元官网网址� house while they were on vacation. Upon opening the compost bin he was met with a foul stench and a swarm of fruit flies.
B次元官网网址淟ots of Canadians donB次元官网网址檛 compost and itB次元官网网址檚 for the simple reason that it smells bad and comes with a lot of flies,B次元官网网址� he said.
It inspired the Victoria entrepreneur to create BinBreeze B次元官网网址� a product that makes compost bins smell like lavender and reduces the number of fruit flies.
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His father, who is a carpenter, happened to have a significant amount of sawdust available and McCarten first solved the fly problem using that. There was still the problem of smell. McCarten tested various scents to solve for this but the process was not a pleasant one.
B次元官网网址淚f you want to test someoneB次元官网网址檚 commitment to the environment have them experiment with multiple compost bins in their bedroom for a while,B次元官网网址� he said. He settled on lavender as the best scent to mask the compost odors B次元官网网址� completing his creation.
At the time, he was doing his MBA at the University of Victoria. With some help from his professors, he started larger-scale production and distribution.
BinBreeze is now sold and in various retail locations in Victoria. The product has been so successful that McCarten left his job to pursue the project full time.
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