BԪַ

Skip to content

BԪַPoppyBԪַ the flower truck making the rounds in Greater Victoria

Pandemic prompts Sooke-based floral design company to add mobile flower truck
25614007_web1_210624-GNG-PoppyFlowerTruck-photo_1
BԪַPoppyBԪַ is Platinum Floral DesignBԪַs new mobile flower truck. (Becca Carroll / Rivkah Photography)

For caterers and event service providers, the flood of client cancellations that came as a result of the pandemic nipped most hopes for last year in the bud.

Tina Barabonoff said her Sooke-based business felt the effects instantly. BԪַIn a matter of a week BԪַ all of our work throughout the summer was either postponed or cancelled. I had an inbox full of cancelled events,BԪַ she said.

For 11 years, BarabonoffBԪַs business, Platinum Floral Designs, had provided full floral arrangements for weddings and events throughout Greater Victoria. The restriction of in-person gatherings forced her to reduce operations and staff, and pray for a return to normal in January 2021.

When that didnBԪַt happen, her questions became: BԪַHow do we pivot? How do we move forward?BԪַ The answer was something the Pacific Design Academy alum had thought Victoria needed for years but hadnBԪַt had time to pursue given the prior pace of her business.

Platinum Floral DesignsBԪַ mobile flower truck BԪַ named BԪַPoppyBԪַ BԪַ took to the roads of Greater Victoria on June 11. Its stops include Westshore Town Centre, Mayfair Shopping Centre, Mile House Liquor Shoppe, Market Square and Sidney Street Market on different days throughout the week, from 10 a.m. to 6 p.m.

The mobile shop sells chrysanthemums and other long-lasting blooms, rotating week to week; offerings more colourful and larger than the companyBԪַs usual event assortments. Barabonoff said all are locally sourced, with an emphasis on supporting micro farmers across the Island.

READ ALSO: Highlands wins 2021 Greater Victoria Flower Count

READ ALSO: Vancouver Island flower farmers were blooming as the pandemic wilted everything else

BԪַWeBԪַre still trying to create a luxury market experience with the truck,BԪַ Barabonoff said. BԪַAs opposed to just sending people away with bouquets, we are wrapping them really beautifully and making sure everybody knows how to take care of the bouquets.BԪַ

Every one of Platinum Floral DesignBԪַs delivery vans has a name, Barabonoff said. Poppy, a 2002 Suzuki Carry, got hers from one of 120 suggestions made online. After Barabonoff and her two children narrowed those to a shortlist of 20, a second online vote settled on BԪַPoppy.BԪַ

Before they took to the road, the multiple-award-winning florist had never sold retail bouquets. Barabonoff said sheBԪַs learned that BԪַpeople are more drawn to bright colours, as opposed to the soft and the blushes and the very classic design palettes for weddings.BԪַ

BԪַI find more appreciation in (flowers) that I havenBԪַt worked with for many years,BԪַ she said.

Even as the province returns to normal and event booking begin to flow, Barabonoff said she intends for Poppy to be on the road forever.


Do you have a story tip? Email: kiernan.green@blackpress.ca.

Follow us on and and like us on





(or

BԪַ

) document.head.appendChild(flippScript); window.flippxp = window.flippxp || {run: []}; window.flippxp.run.push(function() { window.flippxp.registerSlot("#flipp-ux-slot-ssdaw212", "Black Press Media Standard", 1281409, [312035]); }); }