A non-profit organization in British Columbia says it has asked CanadaB次元官网网址檚 Competition Bureau to investigate athletic-wear giant Lululemon, arguing the company is misleading customers about its environmental impacts.

A statement from Stand.earth says Lululemon has been using the slogan B次元官网网址淏e PlanetB次元官网网址� as part of its B次元官网网址渋mpact agendaB次元官网网址� released in 2020, but the companyB次元官网网址檚 own reports reveal a doubling of greenhouse-gas emissions since then.

LululemonB次元官网网址檚 2022 impact report says its B次元官网网址減roducts and actions help lead (the) industry toward a climate-stable future where nature and people thrive.B次元官网网址�

It says the Vancouver-based company aims to meet a series of climate action targets by 2030, including a 60-per-cent reduction in emissions intensity for B次元官网网址淪cope 3B次元官网网址� operations, which encompasses the making and shipping of clothing globally.

But LululemonB次元官网网址檚 reports, cited by Stand.earth, show total emissions for that category rose to nearly 1.7 million tonnes, up from about 830,000 tonnes in 2020.

Lululemon did not immediately respond to a request for comment.

The companyB次元官网网址檚 report shows B次元官网网址淪cope 3B次元官网网址� activities represent 99.7 per cent of its total carbon footprint.

The report says Lululemon has met its goal to power its own facilities with B次元官网网址渞enewable electricity,B次元官网网址� while noting the goal to reduce emissions in B次元官网网址淪cope 3B次元官网网址� operations B次元官网网址渘eeds acceleration.B次元官网网址�

Tzeporah Berman, international program director for Stand.earth, told a press conference on Monday that LululemonB次元官网网址檚 branding amounts to B次元官网网址済reenwashing,B次元官网网址� purporting to be a climate steward while pocketing profits associated with rising emissions.

The Competition Bureau has yet to confirm whether it has received the application from Stand.earth to investigate Lululemon under the Competition Act.

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