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Community drives transformation of local news

Black Press Media reaches historic audience milestone
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Randy Blair, Black Press Media Chief Operating Officer.

ItB次元官网网址檚 an exciting time for Black Press Media, launching into 2020 with the largest audience in its history.

And none of it would be possible without our readers and viewers in communities throughout the province.

B次元官网网址淏lack Press Media has a long history of supporting individuals, organizations and businesses across B.C. who are working really, really hard to improve the quality of life for so many British Columbians,B次元官网网址 says Randy Blair, Black Press MediaB次元官网网址檚 Chief Operating Officer.

B次元官网网址淲e consider it an honour, a privilege and our responsibility to tell the stories of those who are making their communities B次元官网网址 our communities B次元官网网址 stronger.B次元官网网址

How has the B.C.-based media company reached its audience milestone?

B次元官网网址淏lack Press Media is really undergoing a transformation,B次元官网网址 Blair explains.

B次元官网网址淲eB次元官网网址檙e really focused on engaging our audience across social and digital channels in addition to print,B次元官网网址 he says, pointing to Black Press MediaB次元官网网址檚 audience of four million unique website visitors each month and more than one million followers across its social media channels. And thatB次元官网网址檚 in addition to its large, loyal print audience of millions of readers per week.

Driving that growth is a commitment to delivering the content its readers and viewers are looking for, from breaking news to in-depth features, created by Black Press MediaB次元官网网址檚 185 journalists on the ground in communities across the province B次元官网网址 the largest of any news-gathering organization in BC.

As Black Press Media has evolved, so has the skill set of this team of award-winning journalists, whose broadcast expertise and social media skills complement their ability to tell compelling, informative stories.

B次元官网网址淭oday we have on our team videographers, video editors, script writers, and social media and SEO experts B次元官网网址 these are the competencies we need to be successfully engage audiences across our digital and social platforms.B次元官网网址

So, whatB次元官网网址檚 next for Black Press Media?

B次元官网网址淚tB次元官网网址檚 exciting that we have so many more opportunities to reach people than we had even five years ago,B次元官网网址 Blair says.

Blair is also excited for Black Press MediaB次元官网网址檚 continued emphasis on giving back, at both a local and a provincial level. As the B次元官网网址淗eart and Soul of the Community,B次元官网网址 initiatives like are instrumental in bolstering those values.

B次元官网网址淚tB次元官网网址檚 a way for us to give back to the communities that have supported us for so long, and do everything we can to make them a better place to work and live.B次元官网网址





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