B次元官网网址淏usiness is good,B次元官网网址� said Melanie Teed-Murch, president of Toys B次元官网网址淩B次元官网网址� Us and Babies B次元官网网址淩B次元官网网址� Us Canada.

She was being interviewed in the Langley Toys B次元官网网址淩B次元官网网址� Us store, a few weeks after a deal was completed to keep the Canadian chain of toy stores in business despite the shutdown of the U.S. parent company of the same name.

B次元官网网址淭hey (Toys B次元官网网址淩B次元官网网址� Us in the U.S) closed their door on June 29 and it is no more,B次元官网网址� she said.

Since then, Teed-Murch said, some former shoppers of the American stores have been coming north.

B次元官网网址淲e have lots of U.S. customers writing to us and crossing borders (to shop).B次元官网网址�

On June 1, Toys B次元官网网址淩B次元官网网址� Us (Canada) Ltd. closed a deal with Fairfax Financial Holdings Ltd. to buy the chain, which operates over 80 stores and employs more than 4,000 people.

B次元官网网址淲eB次元官网网址檙e Canadian owned and operated,B次元官网网址� Teed-Murch said.

B次元官网网址淲eB次元官网网址檙e here to play and weB次元官网网址檙e here to stay.B次元官网网址�

Among Canadian customers, there has been some confusion about the fate of the two chains, Teed-Murch said, stressing the Canadian stores are doing well.

B次元官网网址淭he financial situation is bright,B次元官网网址� she said.

B次元官网网址�(The fact that) weB次元官网网址檒l be reinvesting in our stores is what Canadian customers need to know.B次元官网网址�

The Langley store happens to be the first new-concept store opened by Toys B次元官网网址淩B次元官网网址� Us Canada, a B次元官网网址渃ustomer centricB次元官网网址漧ayout that will be applied to 40 other stores in coming weeks, Teed-Murch said.

The format includes dedicated play areas, interactive stations for kids and mobile pay, part of an B次元官网网址渙mnichannel strategyB次元官网网址� to connect to customers wherever, whenever and however they want through the chainB次元官网网址檚 online webstore, mobile and store shopping experience.

B次元官网网址淚tB次元官网网址檚 onwards and upwards,B次元官网网址� Teed-Murch says.

In announcing the deal with Fairfax Financial, the Canadian chain said it remained committed to its philanthropic initiatives, such as the Starlight Dashes across Canada where seriously ill children from the Starlight ChildrenB次元官网网址檚 Foundation get three minutes to race around the store and fill their carts with toys.

When Toys B次元官网网址淩B次元官网网址� Us in the States announced it was looking to sell off its Canadian subsidiary as part of its bankruptcy proceeding, Toys B次元官网网址淩B次元官网网址� Us Canada issued a statement that its business was managed in Canada, operated autonomously from the U.S. operations, and had a B次元官网网址渟trong cash and liquidity position.B次元官网网址�

All customer programs like Baby Registry, B次元官网网址淩B次元官网网址滳lub loyalty and wish list continued to operate.

Gift cards purchased in Canada can be redeemed anytime online and in any store location across the country.

dan.ferguson@langleytimes.com
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